How engaging are your executives during video presentations?

How engaging are your executives during video presentations?

If your business is like so many others trying to survive the pandemic, most or all of your workforce has probably been working remotely in recent months. In fact, a survey fromĀ Gartner found that almost 50%Ā of organizations let 81% or more of its workforce work from...
How to Define Your Target Market

How to Define Your Target Market

Launching a marketing campaign without knowing your audience is like shooting into the dark. You have no clear target and no concept of what success actually looks like. This is why your target market is so important to your business. What Is a Target Market? The term...
Email List Cleaning: Why and How to Properly Clean Your Email List

Email List Cleaning: Why and How to Properly Clean Your Email List

Spring cleaning is a drag. We get it. But just like itā€™s important you get rid of all those broken pens and loose paper clips in your desk, itā€™s also important to give your email list a thorough cleaning. The good news is you wonā€™t need a vacuum for this one. What is...
5 Amazing Email Marketing Stats You Need to See to Believe

5 Amazing Email Marketing Stats You Need to See to Believe

Are you thinking about using email marketing to grow your business? If so, youā€™re not alone. Almost 4 billion people use email as of the year 2020, and that number is expected to rise in the future. Due to email marketingā€™s popularity, there are plenty of opinions on...
How Has the Pandemic Impacted Customer Experience?

How Has the Pandemic Impacted Customer Experience?

Helen Billingham of Enghouse Interactive discusses the impact that COVID-19 has had on many organizations and the customer experience they offer. 2020 has been a year of unparalleled upheaval and disruption, due to COVID-19. The impacts have been far-reaching, with...
3 Social Media Hacks to Help Your Content Go Viral

3 Social Media Hacks to Help Your Content Go Viral

Whether you own a nonprofit or a social impact company, your cause deserves mass exposure. At times, it can feel challenging to utilizeĀ social mediaĀ to unlock this. With so many competing causes and companies, much of it can feel like white noise. Fortunately, thanks...
The New Role Of Trust In Business In A Pandemic

The New Role Of Trust In Business In A Pandemic

Leaders who arenā€™t trustedā€”or who donā€™t trust othersā€”can communicate all they want, but people will discount everything they say. A powerful effect of the coronavirus pandemic has been to expose the gap between what company leaders say and what they mean. When a...
How Brands Design Customer Satisfaction Surveys that Get Results

How Brands Design Customer Satisfaction Surveys that Get Results

One vital way to engage your customers is by asking the right questions to engage them in an automation-based conversation with your company. It is 100% possible through theĀ CSAT software. Customer Satisfaction Survey orĀ CSAT helps in receiving an in-depth analysis of...